Shure Dimensional Info-Boxes: Interactive Spatial Branding  

Role: Senior Art Director / Structural Designer 

The Challenge & Strategy 

Translate dense, high-utility corporate information into interactive, tactile objects that demand engagement on desktops and at events. The goal was to break away from standard flat, disposable brochures by creating geometric, self-assembling structural forms that users physically interact with, increasing information retention through tactile exploration.  

The Execution 

1. Geometric Ideation & Form Exploration:

     Structural Prototyping

Explored diverse polyhedral forms—ranging from classic six-sided cubes to three-sided pyramids—to balance maximum usable surface area for typography with structural stability and ease of deployment.

2. Die-Line Engineering & Panel Mapping:

     Precision Vector Layout

Engineered custom, interlocking die lines. Mapped complex editorial layouts across independent geometric planes, ensuring seamless typographic continuity and visual alignment once the flat sheets were folded into their 3D forms.

3. Material Specification & Tactile finish:

     Production & Assembly

Selected heavy-weight, high-caliper matte cardstocks capable of holding rigid score lines and sharp folds without tearing or buckling, ensuring the structural integrity of the final physical installations.